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Doug Ulman is President/CEO of the Lance Armstrong Foundation and Founder of the Ulman Foundation for Young Adults. Doug launched the worldwide social movement LIVESTRONG, helping to raise awareness and millions of dollars in the fight against cancer. He asks us to reassess our definition of non-profits; and posits that small is the new big, using the undeniable example of the now ubiquitous yellow silicone wristband that has empowered a cancer-kicking community. livestrong.org ulmanfund.org

TEDx, TEDxAustin